Event Preview | Amid Global Flavor Transformation, Where Lies the Next Frontier of E-Cigarette Flavor Innovation?

The global e-cigarette market size reached USD 29.1 billion in 2024 and is projected to exceed USD 50.98 billion by 2028, with a compound annual growth rate (CAGR) of over 15%.

Amid this rapid growth, flavor innovation has emerged as one of the core drivers of industry expansion:  

- ✅ Fruit and cream flavors dominate the market, with berry-based profiles taking the top spot 

- ✅ Complex flavors continue to rise, with dual-flavor and triple-flavor formulations becoming mainstream  

- ✅ Cooling, beverage, and candy flavors are emerging in abundance, especially favored by young consumers  

So, where will the next wave of hit flavors originate? How will technological innovation drive flavor breakthroughs? And how will regulations and market demands influence the development of flavor diversification?  

Zinwi’s Sharing at the National Fragrance & Flavor Technology Exchange Annual Conference  

Highlights to Anticipate in Advance  

-  Global Insights: Data-driven analysis of e-cigarette market growth and flavor evolution  

-  Trending Flavor Trends: Combinations of berries, beverages, cooling sensations, and sweetness  

-  Technological Breakthroughs: GC-MS analysis, cold-press extraction, and intelligent flavor-mixing algorithms  

-  Creating Hit Products: The next blockbuster through "complex flavors + regional characteristics"  

From three key dimensions—R&D, market, and regulations—Zinwi will interpret the future trends of e-cigarette flavor innovation!